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  • Writer's pictureCPG Admin

The Secret to Reducing Employee Turnover: A Relatable Story



As a business owner, you're no stranger to the frustration of high employee turnover. Each time you hire a new staff member, you invest your time and effort into their development, only to see them leave after a short period. The cycle of hiring, training, and losing employees seems never-ending, draining both your resources and morale.


However, there's one significant change you can make—a small but impactful adjustment that can drastically reduce turnover and transform your business environment. Let us illustrate this with a relatable story about hosting a party.



The Tale of Two Parties

Imagine you're throwing a house party. You've invited guests, and there are two types of parties you could host:


1. The Unwelcoming Party:

- Your guests arrive and knock on the door, hearing the music but receiving no answer.

- They let themselves in, unsure whether to take off their coat or shoes.

- As they walk through the party, they encounter brief, impersonal greetings.

- After a while, someone offers them a drink, but they still feel out of place.


Now, imagine yourself as a guest at this party. It's uncomfortable and unwelcoming. You feel like an outsider and probably won't stay long.


2. The Welcoming Party:

- The door is open, and you are greeted warmly as you arrive.

- The host takes your coat, offers you a drink, and introduces you to others.

- You are shown around. The host is making sure you know where everything is and feel comfortable.


As a guest at this party, you feel welcomed and valued. You enjoy the experience and are likely to stay longer and have a great time.



The First Day at Work is Like a Party

Starting a new job is much like attending a party. The first day can set the tone for an employee's entire experience with your company. According to statistics, roughly one in five people quit their job within the first week, often due to a poor onboarding experience.


To create a welcoming environment for new hires, consider the following tips:

1. Pre-Arrival Communication:

Send a welcoming text or email the day before their start date. Include clear instructions on where to park, who to ask for upon arrival, and what to expect. This removes the element of confusion and anxiety.


2. Warm Welcome:

Have a designated person ready to greet the new hire warmly. Consider giving a small welcome gift, like a gift card, to show appreciation.


3. Structured Introduction:

Plan a thorough walkthrough of the workplace. Introduce the new hire to their colleagues, especially those they will work closely with.


4. Assign a Mentor:

Pair the new hire with a mentor who can guide them through the first few weeks. This mentor should be someone approachable and knowledgeable about the company.


By implementing these simple steps, you can ensure that new employees feel valued and supported from day one. This positive experience increases their likelihood of staying with your company and contributing to its success.


A great onboarding experience can significantly reduce employee turnover. By making new hires feel welcome and comfortable, you set the stage for a productive and long-lasting working relationship. So, take the time to plan and execute a warm, structured introduction for every new team member.


If you're struggling to find and retain the right people, CPG Recruitment is here to help. We specialize in connecting businesses across North America with the talent they need. Feel free to reach out to us—we would love to hear your story and help you build a team of dedicated, long-term employees.

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